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Pre-Listing Property Preparation
Pre-Staging x Staging+
Exclusively for Real Estate Agents
New York Hamptons London San Francisco
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The Problem
Doing it Yourself Misses Deadlines
Overwhelmed clients and dated properties multiply the time between listing and close
+1 (917) 232-9021
Plumber says he's available
tomorrow afternoon; send...
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Painters arrive @
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01. Vendor Chaos
Coordinating multiple vendors takes time away from your business
04. No Methodology
Deadlines are difficult to meet without a structure and process in-place
02. Client Inexperience
Passing off the prep work results in delays and unmet expectations
05. Building Rules
Misunderstanding building requirements leads to problems and delays
03. Skipping Pre-Stating
Without clean-up you're left with eyesores you can't hide at a showing
06. Asset Downsizing
Years of accumulated valuables are complicated to sell and remove
Comprehensive Pre-Listing
Preparation From A to Z
One team. One point of contact. Continuous accountability.
01. Pre-Staging
A new approach to property prep that handles the upfront work, bridging the gap between getting a home ready and getting it staged
Downsizing &
Decluttering
Coordination &
Clearing Logistics
Approx. 4-6 Days
Approx. 7-10 Days
02. Staging+
Legacy staging reimagined, starting with property upgrades that complete the staging vision for a negotiation-free walk-through
Pre-Staging
01. Downsizing & Decluttering
Every item assessed, sorted, and accounted for.
Your client gets clarity. Your listing gets momentum.
Approx. 4-6 Days
What You Walk Away With
Detailed Project Roadmap
An assessment of work produces a project roadmap with milestone dates.
Sensitive Handling of Personal Items
A detailed sweep of home contents is conducted to flag documents, medication, and key items for client direction.
All Items Digitally Accounted For
Everything from paintings to mugs is measured, tagged, and photographed for a client-facing digital catalogue.
Storage Cost Savings
Everything from paintings to mugs is measured, tagged, and photographed for a client-facing digital catalogue.
Pre-Staging
02. Coordination & Clearing Logistics
Boxes are packed and the home is cleared. Experts handle the valuables. Chelsea manages the logistics.
Approx. 7-10 Days
What You Walk Away With
Hiccup-Ready Clearing Logistics
Chelsea takes care of building management, deposits and COIs, keeping pickups on track with contingency plans in place.
On-Site For Every Task
Chelsea has multiple trained team members on-site throughout to ensure nothing gets missed and no one cuts corner.
Value-Driven Item Sales
Items selected for sale are appraised and directed to the right experts to maximize proceeds.
Tax Write-Offs
Chelsea works with donation partners to maximize clients’ tax deductions.
Staging+
03. Repairs & Upgrades
Contractors are brought in to carry out selective repairs that move the needle. No over-spending. No missed deadlines.
Approx. 3-4 Weeks
What You Walk Away With
Walk-Through Credit Prevention
Proactive property upgrades help prevent costly closing credits during walk-throughs.
Commission-Free Repairs Costs
No referral fees. No markups. Just the right professionals to complete the design vision and maximize results.
Preferential Pricing & Scheduling
Longstanding vendor relationships unlock preferred pricing and on-call service for your client.
Experts in Occupied-Home Upgrades
In occupied homes, repairs are designed around your client’s routine—not the other way around.
Staging+
04. Bespoke Staging
Positioned for the right buyer, photographed for the listing, staged on a cleared canvas.
Approx. 5-7 Days
What You Walk Away With
Documented Design Impact
Every design decision is captured throughout staging to strengthen listing presentation and support marketing impact.
Architectural Character Revealed
Staging plans are developed to highlight and bring forward the home’s original architectural character and defining features.
Pre-Staging, Clean Canvas
A thorough pre-staging process creates a clean, intentional foundation so the final staging feels cohesive and complete.
Adaptive Home Styling
Design solutions are built around what already exists in the home, introducing only what’s needed to elevate the space.
Use Cases
We Prepare More Than The Property
When the complexity goes beyond the property, our four-part service helps clients organize what's staying, what's going, and what's next.
Downsizing Boomers
Estate Properties
Life Transition
Benefits
What You Get When Chelsea Handles Your Project
On-Site
Project Management
Budget Conscious Approach
Established Vendor Network
Reputation
Protection
One Team
End-to-end preparation carried out by one team
Flat-Fee Business Model
Transparent proposal with no hidden fees or surprises
Vetted Vendors
Consortium of reliable trusted partners
Operational Know-How
Transparent proposal with no hidden fees or surprises
One Point of Contact
One communication channel to monitor progress
No Staging Add-Ons
No added fees no matter how long the property sits
Competitive Pricing
Relationships afford cost effective solutions
Emotional Know-How
Guiding clients through difficult decisions
On-Site For Every Task
On-site for every phase incl. vendor appointments
Packaging & Pricing
No overspending with a-la-carte pricing & tiered pricing
Preferential Scheduling
On-call vendors offer immediate bookings
Brand Know-How
Your brand represented on-site at all times
Technology
Digital Transparency For
Real-Time Project Visibility
Both apps keep everyone in the loop, so you're never chasing an update and your client never wonders what's happening inside their home.
Track Progress
Know exactly where the property stands without making a single call
View Upcoming Appointments
Your clients always known who's coming and when —
No surprises, no anxiety
Agent-Facing App
Client-Facing App
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Personal Assets
Visual image of belongings with option to keep or remove
Direct Communication
Your clients get the answers they need. No calls, no back-and-forth
Return On Investment
Chelsea's Results vs. Doing It Yourself
Same building. Same unit. With and without Chelsea.
Chelsea's Track Record
175 W 93rd Street, NY
Upper West Side
100 Less Days On the Market. Saved by 104 More Users. Closing Record.
Chelsea's Track Record
550 Grand Street, NY
Lower East Side
71 Less Days On the Market. Saved by 56 More Users. Closing Record.
RENT BUY SELL BUILDINGS RESOURCES BLOG
e.g. address, building, agent
Sales
Manhattan
All Downtown
Lower East Side
550 Grand Street #G3E
MAINTENANCE FEES
ESTIMATED PAYMENT
1 of 6
Chelsea's Track Record
166 W 76th Street, NY
Upper West Side
123 Less Days On the Market. Saved by 63 More Users. Closing Record.
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